Joico Blonde Life Brightening Shampoo 300ml

Joico Blonde Life Brightening Shampoo is your go-to product when you’re after light, clean, and effortlessly shiny blonde hair. This sulfate-free shampoo gently lifts away the dirt and oil from your hair, leaving it feeling soft and easy to manage. Ideal for all types of blonde hair, from double-processed to high-lifted, this shampoo will quench your hair’s thirst and fight frizz, giving you that stand-out on-tone shine.

For Hair That's…
Specifically formulated for any type of bleached, double-processed, or high-lifted blonde hair.

What Does It Do?

• Gently removes dirt and oil from your hair without stripping away the essential oils.
• Restores the optimal pH level of your hair, resulting in a healthy shine.
• Controls frizz and prevents strands from tangling.
• Enhances the overall look and tone of your blonde hair with a luxurious lather that a lot of sulfate-free shampoos can't achieve.

How Do I Use It?

• Thoroughly wet your hair with warm water before applying the shampoo.
• Work a good amount of the Blonde Life Brightening Shampoo into your hair, making sure you reach from root to tip.
• Gently massage your scalp and hair to form a lather.
• Rinse thoroughly and repeat if necessary.

A Little Tip:
For best results and to maintain that blonde brilliance, pair this product with Joico Blonde Life Brightening Conditioner.

One More Thing…

• The shampoo features a unique blend of Polynesian and Tahitian Tamanu and Manoi oils which hydrate and add a spectacular shine to your hair.
• Its sulfate-free formula ensures gentle cleansing for your hair, without the harsh chemicals.
• The shampoo uses anionic surfactant molecules that effectively encapsulate and wash away dirt and oil whilst being gentle on your hair.